Improve Your Marketing Insights with Data Standardization
A study by Google and Econsultancy reported that 95% of leading marketers agree that “to truly matter, marketing analytics’ KPIs must be tied to broader business goals.” Full Story: Martechcube
Democratise BI to make most of analytics
ccording to research by business intelligence firm Microstrategy, 94%of global enterprises say data and analytics are important to business growth and digital transformation, yet only 14% of these organisations report that at least three-quarters of the entire organisation has access to this business intelligence. Full Story: ITWeb
Business Intelligence: How to Grow Your Brand
Knowledge is power and that’s why you need to know everything that there is to know about your business. Full Story: CoFounder Magazine
Solitics Introduces Integration of BI and Customer Engagement
The company is planning to facilitate clients through the integration of BI and customer engagement on a single platform. Full Story: Finance Magnates
WHAT IS AD HOC FINANCIAL ANALYSIS, AND WHAT CAN IT DO FOR YOUR BUSINESS?
Ad hoc financial analysis is a subset of self-service business intelligence systems known collectively as “ad hoc analysis.” Full Story: Analytics Insight
How Advanced Data Analytics Powers Organizations’ Missions
As Big Data applications become more widespread, businesses still on the sidelines find themselves at a disadvantage, experts say. Full Story: BizTech Magazine
Analytics — the key to driving success in 2021
The global pandemic has driven home the fact data is vital to the success of every organisation. Full Story: IT Brief Australia
10 Ways AI And Machine Learning Are Improving Marketing In 2021
Marketers’ use of AI soared between 2018 and 2020, jumping from 29% in 2018 to 84% in 2020, according to Salesforce Research’s most recent State of Marketing Study. Full Story: Forbes
Why BI And Analytics Help Build Resiliency Beyond COVID
The report found 65% of organizations either canceled or temporarily delayed BI and analytics projects, and more than 50% either reduced or froze their BI and analytics budgets last year. Full Story: AiThority
How To Check Your TikTok Analytics And Stats
Tracking your TikTok analytics is essential if you want to understand the impact and reach of your content. Full Story: Alphr
