Role Of Market Research In B2b Marketing?
Strong market research for B2B companies is necessary to understand who they are as well as why they want to purchase their products. Full Story: ICTSD
Market research is generally divided into four broad types: surveys, interviews, focus groups, and surveys. Full Story: ICTSD
Differentiation is key in competitive legal market, survey shows
The new “US Law Firm Brand Index 2022” shows that US law firms really need to hone their legal skills in order to stand out in this competitive market. Full Story: Reuters
RESEARCH SECTOR SHOULD ENSURE ‘TRANSPARENCY’ OF POLITICAL LEADERS
The market research sector has an “important role” to play in holding leaders to account, ensuring “transparency” and decisions are “fact-based”, according to former Unilever CEO and climate campaigner Paul Polman. Full Story: Research Live
B2b Market Research Questions?
B2b Market Research Questions? will enable potential customers to know what questions you will be asking to decide if it would be a great business idea. Full Story: ICTSD
Qualitative research – conducting an in-depth survey of the target audience in order to elicit insights into their behavior. Full Story: ICTSD
