4 Email Marketing Trends You Need to Know for 2020
Email marketing is making money moves. It constantly adjusts, adapts, and advances with the shifting technology landscape. However, its relevance in the modern marketing stack remains as prevalent as ever. Full Story: Wishpond
Email Marketing: 6 trends To Survive In 2019
The email has become very popular and is considered to be one of the most effective forms of communication. Today almost everyone on the Internet has an email account. In such a case email marketing is a very effective strategy for advertising and promoting the products and services of the companies. Full Story: ADOTAS
How to Use Video in Your Email Marketing
Millions of people around the world are watching YouTube every day. Wouldn’t it be awesome if your emails had that kind of engagement? Well, they can. By simply adding video into your email marketing, you can turn those boring messages of yours into entertaining experiences for subscribers.. Full Story: Entrepreneur
How to Do Email Marketing For Events
If you’re looking to drive attendance for an upcoming company event, one of the best tools you have at your disposal is email. An overwhelming majority of people check their email daily: an incredible 89% of people check their mail every day, to be exact. Americans check their phones on average, once every 12 minutes, and with mobile email, an email marketing campaign is the best way to publicize your event. Full Story: Business 2 Community
How to Build an Email Marketing Strategy (+ Template).
Email is a necessary tool to attract, convert, and retain customers. According to McKinsey, email marketing is 40x more effective than social media. In addition, email generates an average $38 for every $1 you spend. To make the most of your email’s capabilities, however, you need a clear email marketing strategy that also fits in with your greater marketing strategy. Full Story: Business 2 Community
Email marketing campaigns are only effective when messages reach inboxes. And then, even if your email makes it to the inbox, will it be opened and read? Best practices for successful inbox placement and open rates have evolved over the years, leading to an abundance of new and old myths surrounding deliverability, subject lines, and send cadence. Each of these areas impacts whether your recipients ever see your messages, because an email can be accepted by an ISP but still end up in the spam folder. Full Story: Marketing Land
Personalization Tips to Increase Email Marketing Success
The dreaded digital trash bin is the likely destination of even the most carefully crafted email campaigns if they fail to include one essential component – personalization. Today’s consumer expects personalized experiences, and the inbox is no exception. In an Adobe study, marketers responded that personalization would be the single most important capacity for marketing in the future. Full Story: Business 2 Community
Email etiquette tips professionals should know
Writing an email seems simple enough, but it’s easy to make a mistake, especially when trying to respond to many messages in a timely manner. Depending on your job, email may be one of the main ways you communicate with co-workers or other professionals. In fact, 86 percent of professionals prefer to use email when communicating for business purposes, according to a 2017 statistic from HubSpot. Full Story: Richland Source
6 Common Email Marketing Mistakes That Can Result in Your Emails Being Marked as Spam
Are your marketing emails being marked as spam by your recipients? Want to identify, and rectify, some common mistakes which can lead to you being labeled a spammer? Full Story: Social Media Today
Improve Your Email Marketing With These 10 Successful Tips
In addition to a successful Facebook advertising agency, email marketing can be very beneficial. Email marketing has evolved into a complex group of strategies used to draw in a reader’s attention, in just a matter of a few seconds. With over a billion emails sent daily, it is important to master email marketing, so that you can successfully promote your products directly to customers. Full Story: The Boca Raton Tribune
