The winning formula for analytics in 2021
Covid-19 accelerated a huge shift to digital last year and traditional news, entertainment, and sports media risked being sidelined if they didn’t switch up their marketing strategies. Full Story: CampaignLive
What To Look For In Social Competitive Intelligence And Brand Analytics Solutions
We have witnessed tremendous innovation in marketing technology (martech) tools and solutions in the past decade. Full Story: Forbes
Review 2021: Top 10 Machine Learning Companies
The massive inflow of data in recent years, the growth of powerful processing and affordable data storage has given wheels to machine learning. Full Story: Analytics Insight
The Growing High Demand for Data Analytics Skills Globally
There’s no uncertainty that organizations are going digital and have gigantic development potential. Full Story: Analytics Insight
DATA AND ANALYTICS: DELIVERING CLARITY AT A TIME OF GREAT UNCERTAINTY
Looking back over the past year, it’s clear that for many organisations, regardless of size or industry, technology was invoked to survive the crisis. Full Story: Analytics Insight
Looking Ahead at Business Intelligence in 2021
Modern BI tools present vast opportunities for organizations, allowing businesses to unearth new insights, efficiencies, and innovations, and become more proactive in carrying out daily operations. Full Story: Database Trends and Applications
SAP’s acquisition of Signavio goes to the core of its digital business strategy
SAP’s acquisition of Signavio, a provider of tools for analyzing existing business processes, will fill a critical gap in the company’s digital business transformation strategy. Full Story: VentureBeat
The Best of Business Intelligence 2020
The BOBI (Best Of Business Intelligence) awards give BI specialists the opportunity to showcase their skills and expertise. Full Story: PharmaTimes
Senior Marketers Say Analytics Isn’t Meeting Expectations
Using data to inform marketing decisions is widely seen as critical for marketing success. Full Story: Customer Think
Best WordPress Google Analytics plugins of 2021
If you want to grow your online business, or just your digital presence, you can’t ignore your website’s analytics. You can hook up your WordPress site to Google Analytics but you then have to make sense of all the data that’s now coming your way. Full Story: Techradar
